Market Access and Enterprise Growth Program In Kariandusi, Nakuru County.

Community members in Kariandusi, Nakuru County, participate in a targeted training session on market linkages aimed at strengthening community-based enterprises and enhancing access to local and regional markets. The session equips participants with practical knowledge on value chain development, product differentiation, pricing strategies, and market networking—critical tools for expanding business reach and improving competitiveness.

By promoting inclusive access to market information and commercial opportunities, the training fosters equitable economic participation and supports long-term business sustainability. It also encourages local producers and entrepreneurs to collaborate, form cooperatives, and leverage digital platforms for improved market visibility and customer engagement, laying the foundation for resilient and scalable enterprises.